Archive for March 2006

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Yahoo! to help Small Businesses in the Gulf Coast get “back in business”—and Store will be there!

Yahoo! Small Business, in coordination with BellSouth, will be helping businesses in the Gulf Coast area set up online business presences. On Friday April 7, Yahoo! employees will be on hand at the Hotel Intercontinental in New Orleans to train and advise businesses in the following areas:

Creating/designing a web site
Setting up an e-commerce store (session [...]

RTML Tips# 1—Optimizing Publishing Times

The following post comes from Sheridan Rawlins, Yahoo! Small Business engineer, covers the use of RTML Operators and how certain custom template configurations can lead to long publishing times. The post is intended for Yahoo! Store Developers or merchants with an advanced understanding of RTML. Learn more about RTML.
In my role as lead engineer for [...]

Tips on Mining Converting Keywords

Today’s Y!Store blog is a guest column by long time Yahoo! Store owner and developer Rob Snell of Snell Brothers. Rob posts regularly in his blog about all things Yahoo! Store, is the author of the upcoming book, “Starting a Yahoo! Business For Dummies,” and is conducting Yahoo! Store marketing workshops beginning this spring in [...]

Coupons in Checkout—A Bane or Boost to Conversion

I read an interesting discussion thread recently on Webmaster World regarding the labeling of the coupon field in checkout. The merchant posting the thread was receiving calls from customers asking how they could get a coupon. The merchant also wondered if labeling the field “coupon code” was causing shoppers to abandon carts to look for [...]

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