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	<title>Comments on: Dispatches from Search Engine Strategies</title>
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	<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/</link>
	<description>Tips, Tricks, and Best Practices</description>
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		<title>By: Administrator</title>
		<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/comment-page-1/#comment-101571</link>
		<dc:creator>Administrator</dc:creator>
		<pubDate>Thu, 24 Aug 2006 19:26:23 +0000</pubDate>
		<guid isPermaLink="false">http://ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/#comment-101571</guid>
		<description>Hi Frank,

Congratulations on opening. Your site looks great.

In terms of hiring a company for SEO work, I would recommend looking in the Merchant Solutions Developer Network for &lt;a href=&quot;http://developernetwork.store.yahoo.com/specialty-organic-seo.html&quot; title=&quot;Yahoo! Store Search Engine Optimization Specialists&quot; rel=&quot;nofollow&quot;&gt;developers specializing in organic search optimization&lt;/a&gt;. You will find many reputable companies listed there that all know the platform and how to optimize for it. Also, ask around of other Yahoo! merchants to get their feedback on who they liked working with and why.

My own two cents worth on optimizing for your site would be to get started imemdiately on adding more content to your product pages. Search engines favor pages with original content. You have a wide range of products so researching keywords may take some time but you can always add more content now and refine the keywords later. Take a stand. Tell people why your products are better than similar products elsewhere, or why they should buy these products from you. Add customer product testimonials possibly.

Good luck,
Paul</description>
		<content:encoded><![CDATA[<p>Hi Frank,</p>
<p>Congratulations on opening. Your site looks great.</p>
<p>In terms of hiring a company for SEO work, I would recommend looking in the Merchant Solutions Developer Network for <a href="http://developernetwork.store.yahoo.com/specialty-organic-seo.html" title="Yahoo! Store Search Engine Optimization Specialists" rel="nofollow">developers specializing in organic search optimization</a>. You will find many reputable companies listed there that all know the platform and how to optimize for it. Also, ask around of other Yahoo! merchants to get their feedback on who they liked working with and why.</p>
<p>My own two cents worth on optimizing for your site would be to get started imemdiately on adding more content to your product pages. Search engines favor pages with original content. You have a wide range of products so researching keywords may take some time but you can always add more content now and refine the keywords later. Take a stand. Tell people why your products are better than similar products elsewhere, or why they should buy these products from you. Add customer product testimonials possibly.</p>
<p>Good luck,<br />
Paul</p>
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		<title>By: Frank Bianco</title>
		<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/comment-page-1/#comment-101570</link>
		<dc:creator>Frank Bianco</dc:creator>
		<pubDate>Thu, 24 Aug 2006 15:24:22 +0000</pubDate>
		<guid isPermaLink="false">http://ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/#comment-101570</guid>
		<description>I just opened a new Yahoo business www.earthtechproducts.com &amp; would like to know if yahoo could refer me to any companies specializing in SEO work. I am looking to &quot;hire&quot; someone to submitt my site to major search engines, optimize my site, &amp; make recomendations. Can you point me in the right direction or can you show me a resource that provides a list of reputable SEO firms to choose from ? Thanks in advance!</description>
		<content:encoded><![CDATA[<p>I just opened a new Yahoo business <a href="http://www.earthtechproducts.com" rel="nofollow">http://www.earthtechproducts.com</a> &amp; would like to know if yahoo could refer me to any companies specializing in SEO work. I am looking to &#8220;hire&#8221; someone to submitt my site to major search engines, optimize my site, &amp; make recomendations. Can you point me in the right direction or can you show me a resource that provides a list of reputable SEO firms to choose from ? Thanks in advance!</p>
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	<item>
		<title>By: Pat Heiden</title>
		<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/comment-page-1/#comment-101569</link>
		<dc:creator>Pat Heiden</dc:creator>
		<pubDate>Mon, 14 Aug 2006 15:56:49 +0000</pubDate>
		<guid isPermaLink="false">http://ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/#comment-101569</guid>
		<description>I would think that if it was based on user input, there would be better information on the RTML aspect - since there seems to be a monopoly on the language, and only 1 place really has any &quot;books&quot; on the subject. The RTML is the core of the Yahoo Store, but getting assistance on it is only through 3rd party - but I&#039;m sure there have been several hundreds of people wanting much better information and instructions on it than what Yahoo provides - instead, we go buy the books and guides from another company, and pay hundreds of dollars for any kind of modification or assistance in it.</description>
		<content:encoded><![CDATA[<p>I would think that if it was based on user input, there would be better information on the RTML aspect &#8211; since there seems to be a monopoly on the language, and only 1 place really has any &#8220;books&#8221; on the subject. The RTML is the core of the Yahoo Store, but getting assistance on it is only through 3rd party &#8211; but I&#8217;m sure there have been several hundreds of people wanting much better information and instructions on it than what Yahoo provides &#8211; instead, we go buy the books and guides from another company, and pay hundreds of dollars for any kind of modification or assistance in it.</p>
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	<item>
		<title>By: Administrator</title>
		<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/comment-page-1/#comment-101568</link>
		<dc:creator>Administrator</dc:creator>
		<pubDate>Sun, 13 Aug 2006 05:55:39 +0000</pubDate>
		<guid isPermaLink="false">http://ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/#comment-101568</guid>
		<description>As with other areas of the product, we are always looking into ways to improve the offering and prioritizing which areas are selected for improvements based on the number of merchants requesting a feature enhancement and the impact it will have on their success.

Paul</description>
		<content:encoded><![CDATA[<p>As with other areas of the product, we are always looking into ways to improve the offering and prioritizing which areas are selected for improvements based on the number of merchants requesting a feature enhancement and the impact it will have on their success.</p>
<p>Paul</p>
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	<item>
		<title>By: FinnishGifts</title>
		<link>http://www.ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/comment-page-1/#comment-101567</link>
		<dc:creator>FinnishGifts</dc:creator>
		<pubDate>Wed, 09 Aug 2006 21:38:50 +0000</pubDate>
		<guid isPermaLink="false">http://ystoreblog.com/blog/2006/08/dispatches-from-search-engine-strategies/#comment-101567</guid>
		<description>Are there any plans to improve the analytics included with Merchant Solutions? It seems to be an area that could be greatly improved. We would love to stop relying on a 3rd party solution.</description>
		<content:encoded><![CDATA[<p>Are there any plans to improve the analytics included with Merchant Solutions? It seems to be an area that could be greatly improved. We would love to stop relying on a 3rd party solution.</p>
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