Blog to the Future

The Yahoo! Store blog will soon celebrate its first anniversary (birthday?). As such, it’s a good time to look back at topics we have covered, and more importantly discuss what you may want to see in the future. First, a quick retrospect (can we even do that only after a year?).

Some topics we have covered

• Best Practices for
  • Building Trust with Buyers
  • Building Community
  • Shipping
• Guest bloggers
  • Rob Snell: Yahoo! Store Caption Linking Secrets and Southern-Fried Search Marketing
  • Scott Sanfilippo: Keeping the Holiday Momentum
• Links to free reports and resources for merchants
  • Everyone loves free
  • Increasing conversion in the buying process
  • Free marketing strategies report
• News about Features
  • Yahoo! Site Explorer Authentication
  • Open for Business Control Panel Launches
  • Design Wizard and Add Product Wizard Launches

We also included articles on the holidays, answered merchant questions, dove into some RTML, and talked about getting started for new merchants.

Some topics for the future

• Interviews with SEO and SEM experts
• Interviews with top Yahoo! Store owners
• Links to more conferences, webinars, and other events of interest to Yahoo! merchants

And now for your feedback

The sole purpose of this blog is to build a strong community of Yahoo! merchants by providing information and sharing best practices to get open, get selling, increase traffic and revenue, and make your online venture a success. We not only want your active participation and feedback, we need it.

Tell us what you want from the blog. What topics do you want to see more of? What are we not doing on the blog that would help grow your business? Join the conversation by posting a comment. Send us an email if there is a question you want to see covered on the blog.

And most of all thanks for reading,

Paul Boisvert
Yahoo! Small Business