Comments on: Feature Highlight: Customer Ratings

By: Bill Miller

Bill Miller — Thu, 14 Apr 2011 14:00:06 +0000

I have noticed that customer ratings have DROPPED in quantity over the last year or two. My (failing?) memory tells me that previously ALL customers were sent an email asking them to rate us. Now, they must opt in.

And most do not.

Is there any way to go (back?) to a process wherein ALL customers are automatically sent an email asking them to grade us?

By: Jennifer Farwell

Jennifer Farwell — Fri, 16 Jul 2010 20:40:15 +0000

Hi June – the Customer Ratings feature is specific to Yahoo! Shopping listings. You may wish to post reviews and feedback from your customers on your store site, with your customers’ permission.

By: June

June — Sat, 22 May 2010 15:56:46 +0000

OK, let me get this straight. Customers do not see the rating if they are directed straight to my front page from say facebook? I have having trouble with customers buying when they get to my store. I thought it was because I had no rating yet.

By: Pat

Pat — Mon, 15 Dec 2008 21:10:16 +0000

Jean…in most cases, the only people to see your Yahoo Ratings, are those inside Yahoo Shopping looking for products – if you are not advertising in there, then they wouldn’t see your ratings to get them to your store. It’s more a feature of Yahoo Shopping, then your Yahoo Store. Personally, I’ve gone to either Istvan Siposs of http://www.ytimes.com or the overpriced Solid Cactus when I needed something like that done. Istvan did a very nice job with the individual Product Reviews section of our web site and also does customer reviews. It is a very important feature. You can also go through places like Shopzilla, but they want the customers to answer an immediate survey at the end of the ordering process first, and I found that a lot of my customers did not like the popup….. just my opinions

By: Jean Wnuk

Jean Wnuk — Thu, 13 Nov 2008 18:42:55 +0000

Jennifer-
We have done exactly what you suggest. But customer feeback would be more “authentic” being displayed from a 3rd party source. Certainly more believable. It would be another benefit to using a Yahoo store if customer ratings were “built in”.

By: jfarwell

jfarwell — Tue, 11 Nov 2008 21:01:29 +0000

Jean,

Thank you for your comment. Something you might want to do with comments that come in through Customer Ratings is to create a customer reviews or testimonials page, and ask your customers who send in feedback if you can publish their comments on that page. I notice that your store has something similar to this, with an “Our Customers Say…” section of the template. Other merchants may wish to adopt something similar to this as a way to use comments that come in through Customer Ratings.

While this doesn’t address negative feedback, it does give you the chance to let your store visitors know about good experiences had by other customers. — Jennifer

By: Jean Wnuk

Jean Wnuk — Tue, 11 Nov 2008 20:42:23 +0000

This IS a great tool but it is completely absurd that Yahoo storeowners can’t take advantage of it for purposes of promoting our store unless we pay for Yahoo Shopping. We could have 100% of our customers rave about us, but we can’t share that with any other customers unless we pay for Yahoo Shopping. You are giving us a feature of the store and telling us we can’t use it unless we spend money with Yahoo in another way. I know I am not the only storeowner that finds this extremely irritating.