Increase Your Store's Visibility on TheFind

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Tuesday, August 11th, 2009

Today’s Y! Store Blog article is a guest post from Jordan Keffer of TheFind, a shopping search engine. If you’re a Yahoo! Store merchant, you may have noticed referral traffic coming to your store from TheFind. With holiday shopping season fast approaching, you may be interested in increasing your visibility on this site, through adding and verifying store information, building your store profile, and taking part in programs designed to help boost conversion rates.

Greetings from TheFind! Our shopping search engine currently attracts over 13 million shoppers every month, and has sent traffic to over 100,000 unique retailers just in the last 30 days. TheFind is built upon a philosophy of being the most comprehensive shopping destination online.

To help achieve that goal, we recently launched a new merchant center for every merchant, large or small, who would like greater visibility and relevance within TheFind’s search results. Simply log in to claim your store and submit your key information – including payment and shipping options, Twitter and blog URLs, customer service links and more – so that we can share it with our shoppers, and help increase your store’s relevance and conversion rates. Also, be sure to join your peers in our new UpFront Program, which gives you an added boost of visibility and transparency.

For a limited time, we’re waiving the annual UpFront service fee for Yahoo! Stores. Be sure to join before the critical Holiday shopping season.

Here’s how it works:

Create an account in our new merchant center.
Tell us more about your store by filling out the profile questions. This information will appear on our site with your product listings.
Verify your store by placing the code of the button, badge or link that you would like to display on your home page and then clicking on “Verify.” Shoppers will be able to click on the UpFront badge on your site and see a pop-up with the same information that appears on TheFind.
That’s it! As long as you leave the UpFront badge up on your site, you’re a member of the program and you’ll receive all of the benefits that come with it, including increased visibility on our site.

If you can’t place the UpFront badge or text link on your home page right now, we recommend that you still log in and tell us more about your site. The more information we have about your store, the more relevant your results will be in our search algorithm, and the easier it will be for you to connect with the millions of shoppers who visit our site every month.

You can stay up-to-date on the latest from TheFind’s UpFront Program and Merchant Center on Twitter. We follow back!

Jordan Keffer, TheFind
Guest blogger for Yahoo! Small Business

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