Real World Ecommerce: Rob Snell's PubCon South Presentation

by Jennifer Farwell

Comments (2)

Sunday, April 18th, 2010

If you weren’t at PubCon South last week or didn’t get to catch marketing and ecommerce guru Rob Snell’s keynote address on real world ecommerce, good news. You can now view all of Rob’s keynote slides (click on the presentation below), and read a summary of his presentation posted by Search Marketing Sage.

Some of the key points Rob emphasizes include:

• How to establish yourself as an expert, and why doing so is vital to your store’s success
• The importance of providing unique and informative product descriptions, great product images, and product videos
• How to convince your potential customers to buy from you

A big thank you to Rob for providing his keynote slides. If you weren’t able to catch his presentation in person, I highly recommend reading through the slides for some great information you can apply to your own online business.

Jennifer Farwell
Yahoo! Small Business
Follow @YSmallBusiness on Twitter and become a fan on Facebook

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