Thursday, March 10th, 2011
PubCon South at Austin ended yesterday, and if you’re a longtime follower of the Yahoo! Store Blog, you know what that means: SEO expert, marketing guru, and Starting a Yahoo! Business for Dummies author Rob Snell has posted his presentation slides and a transcript chock full of great advice.
When you check out his SEO for E-Commerce presentation, you’ll find out:
- Why you should prioritize your keywords based on how much revenue they generate
- Why, if you’re prioritizing your keywords by traffic, you may be prioritizing the wrong thing
- How to organize buckets of keywords, and why you should add buying modifiers to text on specific product pages
- Why you should link to your best pages using your best keywords
What you read in the transcript of Rob’s presentation can help you make changes to your site that may boost your store revenue.
Thank you, Rob, for sharing more of your expert SEO advice.