<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Official Yahoo! Store Blog: Tips and Tricks for Ecommerce SuccessGeneral &#187; </title>
	<atom:link href="http://www.ystoreblog.com/blog/category/general/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.ystoreblog.com/blog</link>
	<description>Tips, Tricks, and Best Practices</description>
	<lastBuildDate>Tue, 24 Jan 2012 18:39:03 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>January 2012 Feature Enhancements</title>
		<link>http://www.ystoreblog.com/blog/2012/01/january-2012-feature-enhancements/</link>
		<comments>http://www.ystoreblog.com/blog/2012/01/january-2012-feature-enhancements/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 18:39:03 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News &#038; Announcements]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1705</guid>
		<description><![CDATA[<p>We rolled out our first release of the year early this morning, which included a number of enhancements for your Yahoo! store. This post provides information about some of these enhancements, as well as actions that may be required on your part. For the full list of enhancements, please read our <a href="http://help.yahoo.com/l/us/yahoo/smallbusiness/store/release/" target="_blank">New Feature Releases</a> page.</p>
<p><strong><span style="color: #FF0000;">First, an important note for all merchants:</span></strong> Upon your first visit to Checkout &#38; Registration Manager following this release, <strong>your Publish Order Settings link in Store Manager will become active.</strong> If you have not made changes in Checkout &#38; Registration Manager, you do not need to publish your order settings [<a href="http://www.ystoreblog.com/blog/2012/01/january-2012-feature-enhancements">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2012/01/january-2012-feature-enhancements/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Yahoo! Small Business Customers Inspire Me</title>
		<link>http://www.ystoreblog.com/blog/2012/01/how-yahoo-small-business-customers-inspire-me/</link>
		<comments>http://www.ystoreblog.com/blog/2012/01/how-yahoo-small-business-customers-inspire-me/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 20:38:00 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1701</guid>
		<description><![CDATA[<p>Last month during the holiday shopping season, I wrote an <a href="http://ycorpblog.com/2012/01/10/imow-ysb/" target="_blank">article for Yodel Anecdotal</a> (Yahoo!'s corporate blog) about life working for Yahoo! Small Business and how all of you &#8212; our customers &#8212; inspire me every day. It was posted last night when Yodel Anecdotal launched their new look. You can read an excerpt from the article below, or <a href="http://ycorpblog.com/2012/01/10/imow-ysb/" target="_blank">read the full article</a> at Yodel Anecdotal.</p>
<p>On behalf of the entire Yahoo! Small Business team, thank you to all of our Yahoo! Small Business customers for allowing us the opportunity to help bring your dreams to life. We're looking forward to a great year ahead [<a href="http://www.ystoreblog.com/blog/2012/01/how-yahoo-small-business-customers-inspire-me">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2012/01/how-yahoo-small-business-customers-inspire-me/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Welcome to 2012</title>
		<link>http://www.ystoreblog.com/blog/2012/01/welcome-to-2012/</link>
		<comments>http://www.ystoreblog.com/blog/2012/01/welcome-to-2012/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 18:37:13 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1697</guid>
		<description><![CDATA[<p>On behalf of the Yahoo! Small Business team, I'd like to welcome you all to a brand new year. Our sincerest thanks go out to you for continuing to allow us the opportunity to bring you new features and be a partner in your business success.</p>
<p>We're currently hard at work on our first several feature releases of the year, and I look forward to providing more details about these in the weeks to come. In the meantime, now is a great time to have a look back at the 2011 holiday shopping season and to use your experiences to help you prepare for your store's next big holiday rush (in some cases, this will be Valentine's Day). It's also a good time to do any post-holiday housekeeping that you haven't yet done [<a href="http://www.ystoreblog.com/blog/2012/01/welcome-to-2012/">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2012/01/welcome-to-2012/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Free Exclusive Concepts On-Demand Webinar: Google Panda Update</title>
		<link>http://www.ystoreblog.com/blog/2011/12/free-exclusive-concepts-on-demand-webinar-google-panda-update/</link>
		<comments>http://www.ystoreblog.com/blog/2011/12/free-exclusive-concepts-on-demand-webinar-google-panda-update/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 19:10:56 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1689</guid>
		<description><![CDATA[<p>Yahoo! Merchant Solutions developer partner Exclusive Concepts is making one of their most popular webinars available on demand until December 14, 2011. Sign up to watch the <a href="http://www.exclusiveconcepts.com/PandaOnDemandWebinar" target="_blank">"Recovery Recap - Update on Google Panda"</a> webinar now.</p>

<p>Google continues to make updates that can impact search results and online retailers. If you're still on the path to recovery from the Panda update, or if you're concerned about how to take steps that may lessen the impact of future updates to your store, you'll want to watch this webinar. During the webinar, Exclusive Concepts explores efforts that have helped online stores improve [<a href="http://www.ystoreblog.com/blog/2011/12/free-exclusive-concepts-on-demand-webinar-google-panda-update">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/12/free-exclusive-concepts-on-demand-webinar-google-panda-update/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Developer Partner Discusses Cyber Monday and the Yahoo! Merchant Solutions Platform</title>
		<link>http://www.ystoreblog.com/blog/2011/11/developer-partner-discusses-cyber-monday-and-the-yahoo-merchant-solutions-platform/</link>
		<comments>http://www.ystoreblog.com/blog/2011/11/developer-partner-discusses-cyber-monday-and-the-yahoo-merchant-solutions-platform/#comments</comments>
		<pubDate>Mon, 28 Nov 2011 18:24:22 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1681</guid>
		<description><![CDATA[<p>It's Cyber Monday! As an online retailer, it's a day you're very familiar with. To help get the word out to those who aren't aware of what Cyber Monday is, or who want to know more about it, Kevin Richards &#8212; CEO and founder of Ventura Web Design, a Yahoo! Merchant Solutions developer partner &#8212; will be talking about Cyber Monday and how Yahoo! Merchant Solutions can help someone become an online retailer on <a href="http://kdwn.com/streamer/" target="_blank">Las Vegas radio station KDWN</a>, today at 11 a.m. PT.</p>
<p>Not in Las Vegas? You can <a href="http://kdwn.com/streamer/" target="_blank">listen online</a> [<a href="http://www.ystoreblog.com/blog/2011/11/developer-partner-discusses-cyber-monday-and-the-yahoo-merchant-solutions-platform">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/11/developer-partner-discusses-cyber-monday-and-the-yahoo-merchant-solutions-platform/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Ranger Up CEO Featured on Yahoo! Small Business Advisor</title>
		<link>http://www.ystoreblog.com/blog/2011/11/ranger-up-ceo-featured-on-yahoo-small-business-advisor/</link>
		<comments>http://www.ystoreblog.com/blog/2011/11/ranger-up-ceo-featured-on-yahoo-small-business-advisor/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 01:15:34 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1672</guid>
		<description><![CDATA[<p>Veterans Day is this coming Friday, November 11, and this week <a href="http://smallbusiness.yahoo.com/advisor/" target="_blank">Yahoo! Small Business Advisor</a> is highlighting veterans who are small business owners. One veteran featured this week is Nick Palmisciano, CEO of Ranger Up, a Yahoo! store that <a href="http://www.rangerup.com/" target="_blank">sells military shirts and more</a>.</p>
<p>In the Advisor article about <a href="http://smallbusiness.yahoo.com/advisor/veterans-thrive-in-u-s--entrepreneurial-ranks.html" target="_blank">veterans who have become business owners</a>, Palmisciano shares his thoughts on why military experience can be great training for creating a business, and discusses unique funding opportunities available to veterans looking to start or grow their business. <a href="http://smallbusiness.yahoo.com/advisor/veterans-thrive-in-u-s--entrepreneurial-ranks.html" target="_blank">Read the Yahoo! Small Business Advisor article.</a></p>
<p>Over at Profit-Minded, the Yahoo! Small Business Advisor blog, Palmisciano reveals his biggest challenge during his first year of business, along with valuable advice that all small business [<a href="http://www.ystoreblog.com/blog/2011/11/ranger-up-ceo-featured-on-yahoo-small-business-advisor">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/11/ranger-up-ceo-featured-on-yahoo-small-business-advisor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yahoo! Store Merchant Featured on Yahoo! Small Business Advisor</title>
		<link>http://www.ystoreblog.com/blog/2011/11/yahoo-store-merchant-featured-on-yahoo-small-business-advisor/</link>
		<comments>http://www.ystoreblog.com/blog/2011/11/yahoo-store-merchant-featured-on-yahoo-small-business-advisor/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 04:15:45 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1666</guid>
		<description><![CDATA[<p>Yahoo! Store merchant Matthew Griffin, president and CEO of <a href="http://www.bakersedge.com/" target="_blank">Baker's Edge</a>, was featured earlier this week in an <a href="http://smallbusiness.yahoo.com/advisor/side-businesses-you-can-start-for-extra-cash.html" target="_blank">article for Yahoo! Small Business Advisor</a>. The article, &#34;Side Businesses You Can Start for Extra Cash,&#34; offers advice about starting a business to supplement your income, and lists a few simple side-business ideas.</p>
<p>Baker's Edge carries <a href="http://www.bakersedge.com/product_ebp.html" target="_blank">brownie pans</a> that add extra edges to every brownie, and <a href="http://www.bakersedge.com/product_slp.html" target="_blank">lasagna pans</a> designed for better cooking and serving. The Baker's Edge pans were chosen as one of Oprah's Favorite Things in 2010. Drawing on his experience starting and developing a business, Griffin offers advice to aspiring business owners about being dedicated and consistent, and about [<a href="http://www.ystoreblog.com/blog/2011/11/yahoo-store-merchant-featured-on-yahoo-small-business-advisor">...</a>]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/11/yahoo-store-merchant-featured-on-yahoo-small-business-advisor/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Free Holiday Email Marketing Webinar from Exclusive Concepts</title>
		<link>http://www.ystoreblog.com/blog/2011/10/free-holiday-email-marketing-webinar-from-exclusive-concepts/</link>
		<comments>http://www.ystoreblog.com/blog/2011/10/free-holiday-email-marketing-webinar-from-exclusive-concepts/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 19:52:15 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Holidays]]></category>
		<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1654</guid>
		<description><![CDATA[<p>On <strong>Wednesday, November 2</strong> at <strong>2 p.m. ET / 11 a.m. PT</strong>, join Yahoo! Merchant Solutions developer partner Exclusive Concepts for their free webinar, "<a href="https://www3.gotomeeting.com/register/151626462" target="_blank">Email Marketing: How You Can Increase Revenue this Holiday Season and Beyond</a>."</p>
<p>Holiday ecommerce spending is expected to increase, yet many retailers won't capitalize on the increase of organic additions to their database. Get tips from Exclusive Concepts about how to utilize email marketing more effectively, to help you increase profitability this holiday season and [<a href="http://www.ystoreblog.com/blog/2011/10/free-holiday-email-marketing-webinar-from-exclusive-concepts">...</a>]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/10/free-holiday-email-marketing-webinar-from-exclusive-concepts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Site Search and Catalog API Betas</title>
		<link>http://www.ystoreblog.com/blog/2011/10/new-site-search-and-catalog-api-betas/</link>
		<comments>http://www.ystoreblog.com/blog/2011/10/new-site-search-and-catalog-api-betas/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 19:15:25 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News &#038; Announcements]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1640</guid>
		<description><![CDATA[<p>Earlier today, we released our new <a href="http://help.yahoo.com/l/us/yahoo/smallbusiness/store/edit/sitesearch/index.html" target="_blank">Site Search beta</a> and <a href="http://help.yahoo.com//l/us/yahoo/smallbusiness/store/api/docs/" target="_blank">Catalog API beta</a>. The new Site Search beta is available for all Yahoo! Merchant Solutions and Yahoo! Store accounts, and the Catalog API beta is available for Merchant Solutions Standard and Professional accounts. For details about each of these features, please keep reading.</p>
<p><strong>New Site Search (Beta Release)</strong></p>
<p>Our <a href="http://help.yahoo.com/l/us/yahoo/smallbusiness/store/edit/sitesearch/index.html" target="_blank">new Site Search beta</a> offers a number of features designed for better merchandising on your search results page and an improved search experience for your customers. When you enable the new Site Search beta for your store, customers can [<a href="http://www.ystoreblog.com/blog/2011/10/new-site-search-and-catalog-api-betas">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/10/new-site-search-and-catalog-api-betas/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>New: Page-Level 301 Redirects for Your Store</title>
		<link>http://www.ystoreblog.com/blog/2011/09/new-page-level-301-redirects-for-your-store/</link>
		<comments>http://www.ystoreblog.com/blog/2011/09/new-page-level-301-redirects-for-your-store/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 16:35:19 +0000</pubDate>
		<dc:creator>Jennifer Farwell</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News &#038; Announcements]]></category>
		<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.ystoreblog.com/blog/?p=1583</guid>
		<description><![CDATA[<p>Many of you have asked for the option to create page-level 301 redirects for your store. <a href="http://help.yahoo.com/l/us/yahoo/smallbusiness/store/pageredirects/index.html" target="_blank">Page Redirect Manager</a> – a new feature we released yesterday morning – gives you this ability.</p>
<p>Page Redirect Manager is designed to assist you with your search engine optimization (SEO) and site management efforts. A 301 redirect (also known as a &#34;<a href="http://help.yahoo.com/l/us/yahoo/smallbusiness/store/pageredirects/pageredirects-15.html" target="_blank">permanent redirect</a>&#34;) can be used to help retain a site page's existing search engine ranking when the URL of the page changes, in addition to redirecting your site traffic.</p>
<p>For example, you may have a product page on your site that already ranks well in search results, but you've decided to rename the page to incorporate keywords as part of your SEO efforts. Or perhaps the page for a discontinued product ranks highly in search results, and you'd like to direct search engines and site traffic to a page for a similar product you carry. Maybe you have a site hosted outside of Yahoo! with pages that receive significant traffic and rank well with search engines, and you'd like to move that site onto the Yahoo! Merchant Solutions platform but retain the [<a href="http://www.ystoreblog.com/blog/2011/09/new-page-level-301-redirects-for-your-store">...</a>]</p>]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2011/09/new-page-level-301-redirects-for-your-store/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
	</channel>
</rss>

