Archive for the ‘Holidays’ Category
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Optimal Cross-selling for the Holidays
Wednesday, November 12th, 2008
With the ups and downs of the market, it’s no wonder that online merchants are expecting a challenging holiday sales season this year. This makes it more important than ever to optimize every sales opportunity. If you haven’t done so yet, now is the time to focus on increasing order size by effectively cross-selling [...]
Posted in Holidays | Read Complete Post | Comment (1) | 104 Views
Giving the Gift of Increased Order Size to Yourself
Friday, December 7th, 2007
I was recently reading another great FutureNow post by Bryan Eisenberg on their 2007 Retail Customer Experience Study. The study surveyed leading online retail sites on factors of customer experience such as quality of product copy, quality of product images, presence of return policy, and so on. Towards the bottom of the post you can [...]
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Playing Cupid, 50 Times a Minute
Monday, February 12th, 2007
Vermont Teddy Bear’s Yahoo! Merchant Solutions Hosted Website Braces for Record Valentine’s Day
With about 30% of its year’s business riding on the brief Valentine’s Day holiday, Vermont Teddy Bear predicts its most intense “peak” season in the company’s 26-year history.
“We market mostly to male last-minute shoppers, and because Valentine’s Day falls on a Wednesday, we [...]
Posted in Holidays | Read Complete Post | Comment (1) | 71 Views
12 Posts of Christmas: Tip 12—New Year’s Resolutions
Friday, December 22nd, 2006
I recently had an opportunity to visit with two local long-time Yahoo! Store merchants—Lawrence Ames of Golden West Specialty Foods (check out his wide assortment of BBQ sauces, hot sauces, chocolate poker chips, and other delectable gourmet products) and Shirley Tan of American Bridal (your one-stop shop for wedding favors and bridal gifts). Both offered [...]
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