Archive for the ‘Holidays’ Category
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12 Posts of Christmas: Tips 7 & 8–Create Gift Categories and Speed Buyers to Them
Monday, December 11th, 2006
Editor’s Note: When I started this topic I had a general sense of what I wanted to cover but not exact details of all posts. In retrospect, I should have started with these two posts as they do take some time and may be coming too late to affect holiday sales this season. Maybe that [...]
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12 Posts of Christmas: Tip 6 Don’t forget the Batteries
Sunday, December 10th, 2006
As the parent of a boy that often gets electronic gizmos for gifts, my favorite gift-givers are those that are extra thoughtful and include whatever batteries the gift may require. There is a reason that batteries are often stocked in the checkout lanes—they are a nice way to provide a reminder to the buyer they [...]
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12 Posts of Christmas: Tips 4 and 5–Gift Wrap and Gift Cards
Thursday, December 7th, 2006
Editor’s Note: Since many merchants are getting busier with holiday orders, I’m going to keep the next posts much shorter and provide some tactical tips you can do to ramp up holiday sales.
Part of the whole benefit of online shopping versus battling the crowds is convenience. Make it convenient for shoppers to buy from [...]
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12 Posts of Christmas: Post Three—Tell a Friend
Wednesday, November 29th, 2006
In a recent Yahoo! sponsored survey about Holiday buying habits, sixty percent of respondents said recommendations from friends and family were a top influencer in purchase decisions. So how do you make sure that friends and family can easily make recommendations to others once on your site? Make it easy for them to send [...]
Posted in Holidays, Marketing/Promotion | Read Complete Post | Comments (2) | 70 Views
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