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	<title>Official Yahoo! Store Blog tips and tricks for ecommerce success &#187; Marketing/Promotion</title>
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	<link>http://www.ystoreblog.com/blog</link>
	<description>Tips, Tricks, and Best Practices</description>
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		<title>The Twitter Train of Social Ecommerce</title>
		<link>http://www.ystoreblog.com/blog/2009/02/the-twitter-train-of-social-ecommerce/</link>
		<comments>http://www.ystoreblog.com/blog/2009/02/the-twitter-train-of-social-ecommerce/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 09:18:44 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2009/02/the-twitter-train-of-social-ecommerce/</guid>
		<description><![CDATA[All aboard! If you aren&#8217;t twittering yet, you&#8217;d better start thinking about how to integrate Twitter into your business soon. I think this one is here to stay. Dell has already proven that Twitter works for them, after producing over $1M on sale alerts and now offering exclusive deals to their 11,000+ followers.
Sure, Dell is [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Email Works</title>
		<link>http://www.ystoreblog.com/blog/2009/02/email-works/</link>
		<comments>http://www.ystoreblog.com/blog/2009/02/email-works/#comments</comments>
		<pubDate>Fri, 06 Feb 2009 13:41:23 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2009/02/email-works/</guid>
		<description><![CDATA[Today&#8217;s Y!Store blog is yet another guest column by long-time Yahoo! Store owner and marketer Rob Snell of Snell Brothers, located in sleepy Starkville, Mississippi. Rob is a retailer who blogs about Yahoo! Store, speaks at search conferences about Yahoo! Store, and is the author of Yahoo! Store: Starting a Yahoo! Business For Dummies. Rob [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Rob Snell Went to Vegas and Gave Us His PubCon Slides</title>
		<link>http://www.ystoreblog.com/blog/2009/01/rob-snell-went-to-vegas-and-gave-us-his-pubcon-slides/</link>
		<comments>http://www.ystoreblog.com/blog/2009/01/rob-snell-went-to-vegas-and-gave-us-his-pubcon-slides/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 13:01:47 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[SEO/SEM]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2009/01/rob-snell-went-to-vegas-and-gave-us-his-pubcon-slides/</guid>
		<description><![CDATA[Today&#8217;s Y! Store blog is another guest column by long-time Yahoo! Store owner and marketer Rob Snell of Snell Brothers, located in Starkville, Mississippi. Rob is a retailer who blogs about Yahoo! Store, speaks at search conferences about Yahoo! Store, and is the author of the almost three year-old book on Yahoo! Store: Starting a [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2009/01/rob-snell-went-to-vegas-and-gave-us-his-pubcon-slides/feed/</wfw:commentRss>
		<slash:comments>36</slash:comments>
		</item>
		<item>
		<title>Making the move to a multi-channel model</title>
		<link>http://www.ystoreblog.com/blog/2008/08/making-the-move-to-a-multi-channel-model/</link>
		<comments>http://www.ystoreblog.com/blog/2008/08/making-the-move-to-a-multi-channel-model/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 13:34:46 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2008/08/making-the-move-to-a-multi-channel-model/</guid>
		<description><![CDATA[I recently had the opportunity to speak on a forum panel at the National Jeweler Network (NJN) Online Retail Forum in New York City during the massive JA Show. Yikes, there was a lot of bling in that building! Even more eye-catching was the audience mix &#8212; I&#8217;m talking generations of independent jewelers. Grandparents, children, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Pimpin&#8217; Your Products: Rob Snell&#8217;s PubCon &#8216;07 Presentation</title>
		<link>http://www.ystoreblog.com/blog/2008/01/pimpin-your-products-rob-snells-pubcon-07-presentation/</link>
		<comments>http://www.ystoreblog.com/blog/2008/01/pimpin-your-products-rob-snells-pubcon-07-presentation/#comments</comments>
		<pubDate>Fri, 11 Jan 2008 22:12:45 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[SEO/SEM]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2008/01/pimpin-your-products-rob-snells-pubcon-07-presentation/</guid>
		<description><![CDATA[Long-time Yahoo! merchant and marketing guru Rob Snell recently presented on a panel at PubCon 2007, the WebMasterWorld convention. He graciously provided a copy of his presentation in PDF format for other merchants to read. And while there is no audio, and therefore you’re missing out on all the great &#8220;Rob-isms&#8221; (and a huge helping [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2008/01/pimpin-your-products-rob-snells-pubcon-07-presentation/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Would You Like Cross-sell With That? Yahoo! Improves Cross-sell Feature</title>
		<link>http://www.ystoreblog.com/blog/2007/10/would-you-like-cross-sell-with-that-yahoo-improves-cross-sell-feature/</link>
		<comments>http://www.ystoreblog.com/blog/2007/10/would-you-like-cross-sell-with-that-yahoo-improves-cross-sell-feature/#comments</comments>
		<pubDate>Wed, 31 Oct 2007 03:24:00 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[News &#038; Announcements]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2007/10/would-you-like-cross-sell-with-that-yahoo-improves-cross-sell-feature/</guid>
		<description><![CDATA[Most of us have had the experience of being asked whether we want to add fries to a fast food order, add batteries to the purchase of any product that requires them, or to upgrade to a higher end model when selecting frankly anything at an electronics store. These scenarios are common because cross-selling is [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2007/10/would-you-like-cross-sell-with-that-yahoo-improves-cross-sell-feature/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>That’s What Friends Are For</title>
		<link>http://www.ystoreblog.com/blog/2007/08/that%e2%80%99s-what-friends-are-for/</link>
		<comments>http://www.ystoreblog.com/blog/2007/08/that%e2%80%99s-what-friends-are-for/#comments</comments>
		<pubDate>Wed, 01 Aug 2007 07:18:47 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[News &#038; Announcements]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2007/08/that%e2%80%99s-what-friends-are-for/</guid>
		<description><![CDATA[Your online store is built, and the virtual shelves are stocked. You have a payment processor, and your tax and shipping rules are set up. You’re now officially open for business. Great… now what? While the obvious next step might be to market your store, what’s not clear is who to market to, and how [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2007/08/that%e2%80%99s-what-friends-are-for/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Using Video to Drive Traffic and Conversions: a Merchant Interview</title>
		<link>http://www.ystoreblog.com/blog/2007/06/using-video-to-drive-traffic-and-conversions-a-merchant-interview/</link>
		<comments>http://www.ystoreblog.com/blog/2007/06/using-video-to-drive-traffic-and-conversions-a-merchant-interview/#comments</comments>
		<pubDate>Fri, 29 Jun 2007 06:02:54 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2007/06/using-video-to-drive-traffic-and-conversions-a-merchant-interview/</guid>
		<description><![CDATA[The following post comes out of an email interview I did with Lars Hundley, owner of cleanairgardening.com and several other successful Yahoo! stores. I met Lars at the Internet Retailer conference and he showed me how he has incorporated video into his sites and we talked about how it has helped.

Lars demonstrates the Big Round [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2007/06/using-video-to-drive-traffic-and-conversions-a-merchant-interview/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Karl Ribas Recaps SMX&#8211;Search Marketing Expo</title>
		<link>http://www.ystoreblog.com/blog/2007/06/karl-ribas-recaps-smx-search-marketing-expo/</link>
		<comments>http://www.ystoreblog.com/blog/2007/06/karl-ribas-recaps-smx-search-marketing-expo/#comments</comments>
		<pubDate>Tue, 19 Jun 2007 16:33:28 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>
		<category><![CDATA[SEO/SEM]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2007/06/karl-ribas-recaps-smx-search-marketing-expo/</guid>
		<description><![CDATA[The following post comes from search engine marketing consultant Karl Ribas of All Web Promotion. At the same time that the Yahoo! Merchant Solutions team was busy at Internet Retailer 2007, the elite of the search marketing world gathered at the first Search Marketing Expo conference. Karl provides an excellent recap of his experience in [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2007/06/karl-ribas-recaps-smx-search-marketing-expo/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Due Maternity Connects with Customers and Drives Traffic with Yahoo! Widgets</title>
		<link>http://www.ystoreblog.com/blog/2007/06/due-maternity-connects-with-customers-and-drives-traffic-with-yahoo-widgets/</link>
		<comments>http://www.ystoreblog.com/blog/2007/06/due-maternity-connects-with-customers-and-drives-traffic-with-yahoo-widgets/#comments</comments>
		<pubDate>Wed, 13 Jun 2007 19:15:57 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
				<category><![CDATA[Marketing/Promotion]]></category>

		<guid isPermaLink="false">http://ystoreblog.com/blog/2007/06/due-maternity-connects-with-customers-and-drives-traffic-with-yahoo-widgets/</guid>
		<description><![CDATA[The following post is an interview with Albert DiPadova of Due Maternity. Albert alerted us to his use of Yahoo! Widgets as another tool to help build community, engage with new and returning visitors, and drive traffic through providing valuable content to customers.&#8211;Paul
Tell me a bit about Due Maternity? How long have you been in [...]]]></description>
		<wfw:commentRss>http://www.ystoreblog.com/blog/2007/06/due-maternity-connects-with-customers-and-drives-traffic-with-yahoo-widgets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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