Archive for the ‘SEO/SEM’ Category
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Knowing What’s Right to Write for Product Page Content
Friday, August 17th, 2007
All too often I see merchants with stores that have recently opened (or have been open for a while but are complaining about lack of natural search traffic), with product pages that lack sufficient original content. Now while writing for the web means you write less (and make your text scanable with bullet points and [...]
Posted in Best Practices, Getting Started, SEO/SEM | Read Complete Post | Comments (8) | 17 Views
Wednesday, July 11th, 2007
I conducted the following interview with Chad Trent, marketing manager for Finnish Gifts. I had met the owner of the site, Ben Horn, at the Internet Retailer show. After reviewing their store I noticed how they had incorporated a blog. I wanted to find out their reasons for starting a blog and the results they [...]
Posted in Best Practices, SEO/SEM | Read Complete Post | Comments (9) | 27 Views
Karl Ribas Recaps SMX–Search Marketing Expo
Tuesday, June 19th, 2007
The following post comes from search engine marketing consultant Karl Ribas of All Web Promotion. At the same time that the Yahoo! Merchant Solutions team was busy at Internet Retailer 2007, the elite of the search marketing world gathered at the first Search Marketing Expo conference. Karl provides an excellent recap of his experience in [...]
Posted in Marketing/Promotion, SEO/SEM | Read Complete Post | Comments (5) | 0 Views
Updates to Domain Redirect Setting
Tuesday, May 29th, 2007
In our ongoing effort to help you become more successful, we will update the Domain Redirect Setting with our 05/30 release tomorrow to help improve search engine visibility for your store. Once released you can perform a 301 (permanent) redirects for all domains and hostnames pointing to your store to a single store domain [...]
Posted in Best Practices, SEO/SEM | Read Complete Post | Comments (17) | 56 Views
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